Tags are included across the website & are appropriate? (including images where possible)

Social accounts are all integrated, linking to correct URLs and using the API for integrations

Ensure the website is visible to search engines - Robots.txt, Sitemap.xml, Google Webmaster!

SSL HTTPS certificates successfully installed - Everyone loves a secure website, including Google!

Images, media and links reference live URL

Webfonts set to production (as required) Google Fonts are recommended for easy loading & speed on all devices

301 redirects are in place and working correctly - no one likes a broken 404 page......

Website URL has been submitted to Google (through Google Webmaster)

Generate a new sitemap.xml and upload it to the root directory on your website hosting

Site added to Google Webmaster tools and XML sitemap submitted

Google Tag Manager (GTM) & Analytics has been set up and integrated into the website

All text free from spelling errors - https://www.grammarly.com/ is good!

Page and content formatting appropriate on all pages

Placeholder text removed

All pages have content - Content is King! (good content that is!)....

Privacy Policy included (Generate one at getterms.io) - Web requirement must have!

Print stylesheet exists and tested

Favicon created and displays correctly (retina included)

Device icons created and display correctly

Footer includes copyright statement

404 page exists and informative

Correct author is attributed to pages and posts (as required)

Page titles are descriptive and SEO friendly

All page titles are unique & are SEO friendly

Meta data included and appropriate - Use wisely!

H1s used for page titles and only one H1 per page - Recommend H2s, H3s and even H4s set up correctly. Its like a book!

Sitemap has been generated and added to the root directory of the website hosting

robots.txt is generated and added to root of website

301 redirects for existing website are prepared and in place

Website can be accessed by search engines (remove noindex, nofollow for pages)

Google Analytics and relevant analytics/tracking tools installed

HTML has passed validation (or known issues noted)

CSS has passed validation (or known issues noted)

Bonus: CSS tested on CSS Lint http://csslint.net/

Site links have been tested and resolve correctly

JavaScript is error free

Website meets appropriate level of WCAG compliance

ARIA Landmark Roles specified

Semantic headings and structure used

Links are clearly recognisable and have :focus state

Images use appropriate ALT text - Mobile Search loves this!

Alternatives provided for users with Javascript disabled

Forms have logical layout

Associated labels for all forms

Website accessibility has been checked with Total Validator Pro or WAVE and issues resolved (exceptions noted)

Displays & functions correctly in all browsers and devices - Firefox, Microsoft Edge, Chrome, Opera - iOS, Android

Displays & functions correctly on large resolutions

Forms have been tested and processed correctly - Everyone loves a confirmation email too!

Required fields have been tested - Always tell users what to do!

Review input validation (min/max lengths, character limits)

Forms send to the correct recipient

Forms have confirmation URL or event tracking so submissions can be tracked

Forms process correctly with JavaScript disabled

Website search and search results function correctly - Everyone loves to find things!

Images have been optimised & compressed! We love https://compressor.io/

CSS is minified and combined

JavaScript is minified and combined (as much as possible)

Enable gzip compression

Ensure only necessary fonts, weights and character sets are installed

Run Google speed test and optimise accordingly (record score and known issues)

Run Web page test and optimise accordingly (record results)

Incorporate CDN / Caching as required - We recommend Cloudflare, it's Good!

Secure areas are locked down and not accessible by search engines / hide through your robots.txt file!

Default CMS login URL is changed

Default CMS username is changed

SSL Certificate is requested